Sunday, April 5, 2009

How to select a CPA offer?

When promoting a CPA offer, you want to make sure that you select an offer that has a demand for it.
Like I mentioned in my previous blogpost, the two things you have going against you are traffic and time.It would be a complete waste of time to throw up as many campaigns as you could without measuring the demand first.
In my experience, you can generally expect 7 out of 10 campaigns to fail when you first start. You need to find the 3 winners and scale (ramp) them up. You can dramatically improve these odds if you are working with CPA offers that you know are in markets with a large demand.